An e-commerce store
A multilingual e-commerce platform
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INTRODUCTION
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Synclovis Systems Pvt Ltd. collaborated with a Middle Eastern client to develop a global, multilingual e-commerce platform that delivers a seamless shopping experience for users worldwide. The application’s focus on robust RTL (right-to-left) support and dynamic language adaptation aligns with the project’s objective of fostering accessibility and inclusivity in online retail.
CLIENT OVERVIEW
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Our client, a visionary e-commerce company based in the Middle East, specializes in offering a wide range of lifestyle and entertainment products, including electronics, accessories, and gifts. They sought to broaden their reach to diverse international markets, emphasizing customer convenience and a user-friendly experience across multiple languages.
PROJECT OVERVIEW
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Synclovis Systems was tasked with designing and developing a comprehensive e-commerce application for this client. The key requirements for the project included:
- Multilingual Support: Incorporation of multiple language options, including the ability to switch languages seamlessly.
- RTL Compatibility: Accommodate Right-to-Left languages through responsive design for an intuitive user experience.
- Filter-Based Search: Robust filtering capabilities to enable efficient product discovery.
- Simplified Checkout: Secure and streamlined checkout process, offering diverse delivery options.
INFORMATION ARCHITECTURE
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CHALLENGES
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Implementing an ambitious international e-commerce platform presented Synclovis with several challenges:
- Accurate Translations: Ensuring accurate, culturally sensitive translations across all product descriptions, navigation elements, and user interface components.
- RTL Adaptation: Modifying website layouts, images, and elements to provide a natural and intuitive flow for RTL languages.
- User Interface Consistency: Maintaining consistent design aesthetics and functionality across the different language versions of the platform.
SOLUTIONS
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We analyzed the business goals and client vision. Understand market conditions and created an app allowing to end-users buy products with a good user experience.
Synclovis Systems addressed these challenges with the following strategies:
- Translation Management: Collaboration with professional translators and utilization of language management tools for high-quality translations.
- RTL Framework Integration: Incorporation of a specialized RTL design framework to enable automatic mirroring and adjustments for RTL languages.
- Design Testing: Thorough testing across multiple languages and devices to guarantee seamless user experiences for all supported locales.
KEY ACHIEVEMENTS
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- Enhanced Accessibility: The application caters to a wider audience with its RTL support and multiple language options.
- Improved User Experience: Dynamic translations and responsive design provide intuitive navigation regardless of a user’s language preference.
- Enhanced Product Discovery: The filter-based search empowers users to find and refine their desired products with ease.
COLOR PALETTE
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#FFFFFF
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TYPOGRAPHY
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Helvetica neue
Regular
Medium
Bold
SCREEN MOCKUPS
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Home screen
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Product detail screen
By using the filter option can easily select products as per your preference.
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Cart screen
Select from delivery options and proceed to checkout.
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Search screen
By using the filter option can easily select products as per your preference.
RESULT
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Synclovis’ work transformed the client’s e-commerce platform into a truly global marketplace. The app’s multilingual capabilities and RTL support opened up untapped markets, extending the company’s reach and enhancing its potential for growth. Users worldwide now enjoy a smoother, more inclusive shopping experience tailored to their preferences.